With the UEFA EURO 2020™ European Championship fast approaching, Hublot has revealed its new range of timepieces in association with the tournament, including the official watch of the UEFA EURO 2020™, the Big Bang e connected watch.
Available in a 42mm case in Black Magic, the bezel on the Big Bang e watch sports the flag colours of the representative of the 12 nations initially planned to host the event, a sapphire crystal AMOLED high definition touchscreen, operated on WearOS by Google software, that works with a single push-button on the rotary crown to activate other features, and titanium deployment buckle clasp rubber strap, with the option to purchase other straps in the colours of their favourite teams thanks to the famous one-click system developed by Hublot.
The watch also features real-time tracking of the matches with timekeeping, half-time, extra time and the end of the match, and also notifies the wearer of cards awarded, player substitutions, penalties and goals with the option to view information on the team line-ups, the players’ rankings and their position on the field. Users can also download free dials in the colour of their supported country made exclusively for the Big Bang e from the Google Play Store.
For the UEFA EURO 2020™ European Championship, Hublot will be equipping all the referees officiating during the tournament with special Big Bang e Referee watches. The board used by the fourth official to show player substitutions will also be sporting Hublot colours.
Hublot has also launched a podcast series called “Hublot Fusion Podcast” hosted by French sports broadcast journalist Anne-Laure Bonnet. The series will include 12 episodes of interviews with great sporting icons from footballing legends to friends and ambassadors of Hublot, and focuses on the 12 universal values of victory: solidarity, union, passion, commitment, inclusion, equality, friendship, justice, respect, fair play, tolerance and sharing.
In another major new initiative, the first 200 customers to purchase the Big Bang e will be given a non-fungible token (NFT) containing an excerpt from one of the episodes of the “Hublot Fusion Podcast”.
The 1,000 Hublot Big Bang e UEFA EURO 2020™ connected watches are available exclusively on the brand’s e-commerce platform www.hublot.com from May 12th until May 26th, and then in Hublot boutiques.
Source: Hublot