Bloomingdale’s announces exclusive AQUA collection inspired by the HBO Original Series, The White Lotus.
Bloomingdale’s announces The White Lotus x AQUA, an exclusive collection in partnership with Warner Bros. Discovery Global Consumer Products. To help celebrate the highly anticipated third season of the HBO Original Series, The White Lotus, which takes an all-star cast to the stunning landscapes of Thailand, this collaboration features a curated AQUA collection with an array of products reflecting the bold aesthetic of this season.
Launching online and in-store February 3, The White Lotus x AQUA collection will showcase a vibrant array of women’s apparel and accessories. Inspired by the series, the collection evokes a beachy feel, featuring floral prints and an overall tropical vibe. Perfect for a luxury getaway to Thailand, the line includes two-piece sets, dresses, swimsuits and vibrant coloured crochet totes and sandals. Shoppers can also find statement pieces for everyday wear, including hoodies, t-shirts, and joggers.
“At Bloomingdale’s, we strive to align our marketing initiatives with the most exciting moments in culture,” said Frank Berman, EVP and Chief Marketing Officer. “This partnership with Warner Bros. Discovery, inclusive of the exciting AQUA collaboration with The White Lotus, a bonafide cultural phenomenon, is another example of fulfilling this customer appetite. We’re proud to offer our shoppers a unique way to experience the magic of the show, both in-store and online.”
The eight-episode third season of The White Lotus debuts on Sunday, February 16th at 9pm ET/PT on HBO and will be available to stream on Max.