For the first time since its launch 26 years ago, Tiffany & Co puts a bold new spin on its Tjffany Atlas collection.
Tiffany & Co announced the debut of the Tiffany Atlas X—a bolder, more modern update to their iconic Tiffany Atlas collection for the first time since its launch 26 years ago. Inspired by the Roman numerals on the iconic clock at the Tiffany Fifth Avenue flagship store and evolving the original Tiffany Atlas designs first introduced in 1995, the Tiffany Atlas X collection is about making your mark in time.
Powerful angles, clean lines and statement silhouettes are united with graphic simplicity. The Roman numeral motif is crafted from 18k gold, sterling silver and pavé diamonds and acts as a constant reminder to take time into your own hands and treasure what matters most.
(Photo Courtesy: Tiffany & Co.)
There are three different motifs within Tiffany Atlas X: Closed, X and Open. In the Closed and Open styles, knife edge profiles—a code of Tiffany’s since the introduction of the Tiffany Setting engagement ring in 1886—are pushed to a magnified scale for a bold, visual impact. Incised Roman numerals create sharp reflections and shadows that emphasize strong silhouettes. The crisscrossing element of the X style feature reinforces the collection ethos in a modern way on earrings, pendants and more.
Within the range of Closed, Open and X styles, there are designs with diamond accents that sparkle with intense radiance. The Tiffany Atlas X wide bangle and ring feature pave diamonds that are set in a honeycomb pattern that maximizes the appearance of the stones and limits the presence of metal between them. Juxtaposing closed and open forms in a myriad of textures, robust angles and modern proportions, Tiffany Atlas X offers numerous combinations for stacking, mixing and matching, and endless options for style versatility.
(Photo Courtesy: Tiffany & Co.)
The Tiffany Atlas X is scheduled to launch in phases:
- In January 2021, the full Tiffany Atlas X Closed assortment will become available in the U.S.,
Canada, China and at global Tiffany & Co. flagship stores.
- In March 2021, the new Tiffany Atlas 34 mm watch will launch.
- In April 2021, the full assortment of Tiffany Atlas X jewellery will become available worldwide.
Source: Tiffany & Co.